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Multichannel8 (800) 500-24-34
E-mailinfo@tv-spb.ru

Advertising on
Disney channel

The placement of advertising on Disney channel

Advertising on Disney channel in regional blocks of Saint-Petersburg. The target audience of Disney channel is all aged 6-44.

The cost of basic placement

Prices were introduced from 01.01.2023

Weekday Timeslots The cost, rub.
Workdays 07:00 - 18:00 4 000
Workdays 18:00 - 24:00 5 500
Weekend 00:00 - 07:00 1 000
Workdays 07:00 - 18:00 5 000
Weekend 18:00 - 24:00 5 500
Weekend 00:00 - 07:00 1 000
  • The prices are indicated without value added tax (VAT) 20%
  • The cost of basic placement, in 30 sec.
  • Discounts are available depending on volume of advertising campaign
  • The basic placement is a placement of specified timeslot without guarantee of block choosing. Refined time and place of broadcast are specified in air reference, on completion of TV transmission.
Rating and Statistics
of Disney channel See also: Advertising on Federal channels

Seasonal coefficients

January
0,50
February
0,80
March
1,00
April
1,10
May
0,90
June
0,80
July
0,60
August
0,60
September
1,30
October
1,60
November
1,50
December
1,30

The volumetric discounts for total actual budget deal

100 000
5%
200 000
7%
500 000
10%
1 000 000
13%
1 500 000
17%
2 000 000
20%
3 000 000
23%
4 000 000
27%
5 000 000
30%
7 000 000
32%
10 000 000
34%
15 000 000
36%
22 000 000
38%
30 000 000
40%
  • Budget (rub.) / Discount, %
  • Additional discounts and markups are available
  • Discounts and markups are applied consecutively and worked with condition of 100% month’s prepayment
  • If time-study of advertising clip is not divisible to 5 seconds, the calculation of advertising campaign cost will be based on clip’s time-study, rounding upward to the number divisible to 5

Additional discounts and markups

The discount for budgets distribution between the channels (including channels, with no less than 5% of the biggest channel budget in split) - 2% for each channel, from the second
The discount for media pool (TV, Radio, Internet, Plasma), including media with no less than 10% of the budget of the biggest media in pool, not depending on set of channels inside the media. Discount is offered on all media pool, except Internet - 3% for each media pool, from the second
The markup for clip positioning in advertising block - 10%
The markup for block choosing in timeslot - 30%
The markup for second brand in the clip - 15%

If you want to receive actual information about advertisingon Disney channel, please fill an inquiry form

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